Buyer-led approach to spur growth in Moldova’s most competitive value chains.
Dexis supported USAID’s Competitiveness Enhancement and Enterprise Development (CEED) I and II projects, which sought to spur growth in Moldova’s most competitive business sectors and value chains. Through targeted firm-level assistance, investment and trade promotion, and policy-related activities to improve the business enabling environment, CEED improved the efficiency of and opened markets for leading value chains and industry associations in the wine, information technology, apparel, tourism, footwear, and home furnishing sectors.
Dexis conducted audits and assessments to tailor firm-level assistance interventions to specific needs of targeted companies and private-sector support institutions with an aim to enhance productivity, attract investment, upgrade technology, adopt international standards, and open new markets in the European Union and the Central and Eastern Europe region. The assessments included:
Under CEED I and II, productivity improvements in the three main apparel companies resulted in productivity gains and faster delivery times, which resulted in one company attracting a Dutch fashion retailer as a client and discussions with two more. Improvements in sanitary and production conditions as a result of the technical assessment results helped a wine producer successfully introduce a new wine brand “Taking Root” in the UK market. Altogether, more than 20 firms are selling in overseas markets as a result of Dexis’ technical assistance. Under CEED II, more than 295 companies received assistance and saw a 49% increase in sales. The apparel sector saw a 20% increase in productivity in those firms receiving tailored assistance. Dexis was instrumental in facilitating linkages between companies with European buyers, which resulted in an increase of $1.2 million in sales in new export markets in Poland, Romania, and Russia. Moldovan wine sales to EU destinations increased to 17% of total exports in 2013 by value, and in 2014 bottled wine exports rose to 36%, despite an embargo by Russia.